National Lacrosse League featured in USA Today

While the other leagues are struggling in these tough economic times, USA Today highlighted the recent success of the National Lacrosse league as a bright spot on an otherwise dim sports picture. From the article: "Nelson Gayton, executive director of UCLA's Anderson Entertainment and Media Management Institute who teaches a course titled The Changing Sports Entertainment Landscape, thinks a league such as the NLL could be well-positioned. 'Today's non-major sport may be tomorrow's major sport,' he says." We couldn't agree more. Click here to read the full story.